![]() On the convention's second day, Bush announced that he had chosen Senator Dan Quayle (R-IN) as his running mate. The 1988 Republican National Convention was held in New Orleans, Louisiana. ![]() Reagan did not campaign strongly for Bush during the rest of the election, however. After it became clear that Bush would be the Republican nominee, President Ronald Reagan endorsed him, saying in May 1988 that "I'm going to work as hard as I can to make Vice President George Bush the next president of the United States". Īfter Bush's convincing performance on Super Tuesday on March 8, in which he won all 16 primaries, Dole dropped out of the race, making Bush the presumptive Republican nominee. Subsequently, Bush became the probable Republican nominee, completing a transformation of his status from loser to front-runner in 29 days. Sununu, who successfully convinced many political figures in the state to support Bush by offering them low-digit license plates. ![]() Bush was also successful in winning the New Hampshire primary against Dole on February 16, partly with help from the state's then-governor John H. īush's campaign focused on building a "Firewall" in the Southern United States, a strategy that proved successful after he won multiple primaries there on March 8. Ailes got the idea to make an ad portraying Dole as a "straddler" on the issue of raising taxes, based on one of Dole's own ads describing Bush with the same word. The Bush campaign then decided to produce an attack ad against Dole. Bush's support then began to deteriorate, partly because former Secretary of State Alexander M. In that year's Iowa caucus, held on February 8, 1988, Bush finished in third, behind winner Dole and runner-up Robertson. His efforts to fight this perception included recruiting Roger Ailes to emphasize Bush's status as a World War II veteran, which Ailes did by producing a biographical ad. Bush was long held back by the widespread perception of him as a "wimp" who had only ever done the bidding of others. He was subsequently inaugurated as president on January 20, 1989.īush's three main opponents in the 1988 Republican primaries were Senator Bob Dole (R-KS), Pat Robertson, an evangelist and Representative Jack Kemp (R-NY). Bush won the 1988 election against Democratic nominee Michael Dukakis on November 8, 1988. presidential election on October 13, 1987. Bush, the 43rd vice president of the United States under President Ronald Reagan, began when he announced he was running for the Republican Party's nomination in the 1988 U.S. The 1988 presidential campaign of George H.
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